How Iroko went from pioneer to powerhouse | Part 1 (2010-2016)

Nigerian video streaming platform Iroko started as a Youtube channel, but it's now the largest digital player in Nollywood, Nigeria's multi-billion dollar movie industry

Afridigest provides ideas & analysis for startup founders, operators, and investors across Africa and beyond. This post profiles Iroko, Africa’s leading subscription video-on-demand platform, through the end of 2016. A second-part will cover developments from 2017 onwards. If you like this post & want the 2nd part sooner rather than later, let me know by tapping the heart icon 🤍 and by commenting and sharing this post with your networks.